As organizações do terceiro setor e as teorias sobre estratégia desenvolvidas para as organizações de mercado

Abstract

The object of this paper is to analyse wether the strategies adopted by the Third Sector organizations could be explained by the theory developed to the enterprise sector organizations. Due to the nature and comprise of this subject , the analysis takes place supported by the motivations presented by those organizations, and theirs executives, in the search to enable these executives in enterprise administration technics. The research is developed supported by the organizations and students application forms, when they're applying to this course; the final projects developed by these partakers; and interviews with the partakers and group leaders from some of those organizations. It was verified that, in this particular case, the strategies identified could be explained by this theory. But, this doesn't mean taht this conclusion could be extended to every strategy adopted by the Thirt Sector organizations.