Empreendedorismo na baixa renda : um estudo sobre atitude empreendedora e resultados financeiros

Abstract

This study addresses local entrepreneurship in low-income and what is the relationship between entrepreneurial behavior and financial results. This is an exploratory and confirmatory study using a questionnaire designed in a structured way, with 38 affirmative items using the Likert scale. 175 low-income entrepreneurs were selected. The data analysis was made by using fatorial analysis and two factors concerned to entrepreneurial behavior were considered positive for the microentrepreneurs financial growth: Prospection and innovation, management and persistence and one factor related to financial results. The results analysis showed the presence of entrepreneurial behavior with positive and negative financial results in the searched groups. From prospection and innovation point of view was found that microentrepreneurs implement new ideas to improve the quality of business, they change strategy, if necessary to achieve a goal, have responsibilities for completion of work on schedule, trust in their ability to overcome challenges, seek new ways of doing things, make sacrifices to complete tasks, renew their efforts to overcome obstacles, seek to create new services and develop new ideas for solving problems. Regarding management and persistence was found that microentrepreneurs join employees in tasks to meet deadlines, encourage team spirit among employees and encourage employee s participation in troubleshooting. With the help of perception maps, the prospection and innovation dimension had the majority part of individuals that achieved positive financial results and the management and persistence dimension had the minority part of individuals that achieved positive financial results. The instrument got the indexes statistically reliable related to its construction, validation and reliability, with the support of the instrument of entrepreneurial behavior measurement (IMAE) (Souza; Lopes Jr., 2005).