Beyond budgeting : percepções e adaptabilidade ao varejo bancário brasileiro : estudo de caso

Abstract

This work is a product of research developed over Brazilian financial market, specifically a big retail bank, where was investigated managers perceptions about budgeting process and behaviors. There are presented Beyond Budgeting principles and analyses if it's applied to the institution. The subject is not familiar to Brazilian companies. It's an alternative management model, without budgeting process, more efficient and adapted to this development time, when companies have to be fast in competitive market. The method used as research strategy was Case Studies and a questionnaire was applied to the managers of that bank. The data was analyzed with SPSS software support. They are shown in descriptive and analytical views. The intention is to detect perceptions from managers about problems using traditional budgeting systems and evidences about questions arisen by BBRT. There were developed eighteen questions about the theme, analyzed by multivariate technique. Factor and cluster analysis detected two groups for respondents and respective views, with conclusive response to adopt the new model. Based on theory references and analyses, it was possible to suggest principles and procedures to be used by studied company to adapt to Beyond Budgeting.