Gestão das instituições de ensino superior: a importância da avaliação institucional na estratégia das organizações

Abstract

The aim this work is to study the Institutional Evaluation Process as an instrument previously established for the Graduation Courses performance, over the view of an Institutional organization running. This work also studies influences of this Institutional Evaluation results on the decision makers at the IES, as an instrument for the maintenance and enlargement of this competitive potencial concerned to de Education Industry. This work was carried out as a describing and exxplanatory research run on qualitative basis, and also supported by case study that turned possible to observe the whole Evaluative process developed in the University Center. The theories, which are the basis for the development of this study, are among other, mainly the works of DIAS SOBRINHO (1994, 1996, 1997, 1998 e 2000) and PORTER (1989 e 1999). After collecting and analyzing the data obtained during the case study development, one noticed that the Institutional Evaluation, besides promoting a great reflexive movement among the academic community, was, and it still is, the basis for important decision taken by the runners of this kind of organization. It was also detected, mainly if it is well interpred and evaluated, that the Institutional Evaluation process can be an important tool so the runners may maintain his/her institution in the ranking of the Superior Teaching Institutions, bringing a new perspective to the question of quality searching in an organization from of the Education Industry.